Natalie Johnson joins Bowstring Studios after 10 years at Momentum Worldwide. As a Director on the Business Leadership team, her experience spanned across various accounts including Microsoft, Mondelez, Nike, United Airlines and the U.S. Army. She has an extensive background in multi-platform brand marketing, program management and client relationships while proving to be an astute problem-solver capable of prioritizing and managing complex projects.
During her time at Momentum, Natalie led the day-to-day management of 400+ events per year with multiple disciplines including brand strategy, field marketing, digital planning and talent management. Natalie’s “perfect marketing world” is one that represents cross-promotion across industries to create fully comprehensive marketing plans and successful executions.
A native of Burlington, Iowa, Natalie currently resides in Chicago, IL. As a former Division 1 athlete and University of Iowa Hawkeye alum, her internal drive and passion carries through to her support of partner marketing and client initiatives.